When we founded Get Physical in 2002 there was a big “Let´s Do This” energy and we believe this transcended into the world. What was the main motivating factor behind founding your own label to release music as opposed to looking for an existing one to sign with?īooka Shade: We´ve always been great fans of independent structure, and many of the bands we admired when we were teenagers were on indie labels, such as Depeche Mode on Mute or The Cure on Fiction or New order on Factory.
But back in 2002 when CDs were still the format for music distribution, there were fewer labels and they all had big catalogues. It´s a privilege.” In today’s digital age setting up one’s own imprint to release music is quite common. So many times at concerts people tell us their “Booka Shade story,” some are just funny, some are deep and emotionally touching. I got to swing them a few questions ahead of their visit.
If Memento was their breakthrough, their follow up – Movements – raised the production bar and took them global.įast forward almost 20 years and we’ll finally get to see and hear these absolute icons of electronic music in Johannesburg and Cape Town this September. Founders of the iconic Get Physical imprint, together with M.A.N.D.Y., their breakthrough as Booka Shade came in 2004 with the release of Memento, on the label they had founded.
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